{"id":124,"date":"2020-09-03T08:00:00","date_gmt":"2020-09-03T06:00:00","guid":{"rendered":"http:\/\/startupquest.fr\/?p=124"},"modified":"2021-01-21T11:53:38","modified_gmt":"2021-01-21T10:53:38","slug":"cest-quoi-un-business-btob-btoc-b2b-b2c","status":"publish","type":"post","link":"https:\/\/www.startupquest.fr\/index.php\/2020\/09\/03\/cest-quoi-un-business-btob-btoc-b2b-b2c\/","title":{"rendered":"C&#8217;est quoi un business BtoB \/ BtoC \/ B2B \/ B2C ?"},"content":{"rendered":"<h1>Revoyons notre vocabulaire business : BtoC \/ BtoB \/ BtoBtoC&#8230; ???<\/h1>\n<h1>Vous voulez :<\/h1>\n<ul>\n<li>\n<h1>vendre un produit \u00e0 100k\u20ac \u00e0 50 clients OU un produit \u00e0 50\u20ac \u00e0 100k clients ?<\/h1>\n<\/li>\n<li>\n<h1>vendre au terme d&#8217;un process de 2 mois ou sur un coup de c\u0153ur en 5 minutes ?<\/h1>\n<\/li>\n<li>\n<h1>travailler avec une \u00e9quipe commerciale OU marketing ? \u200d<\/h1>\n<h1>&#8230; \u00c7a n&#8217;a l&#8217;air de rien, mais \u00e7a va tout changer \u00e0 votre aventure !<\/h1>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"\ud83d\udd34 C&#039;EST QUOI UN BUSINESS BtoB \/ BtoC \/ B2B \/ B2C ? \ud83d\udcbc #Startup\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/8z0lejlpDcA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>BtoB, BtoC ou BtoBtoC, ces acronymes d\u00e9finissent qui vend et qui ach\u00e8te, que ce soit Business to Business ou Business to Consumer.<\/p>\n<p>\ud83d\udfe3 Les entreprises BtoC s&#8217;adresse au grand publique et devrons g\u00e9n\u00e9ralement faire un effort marketing important pour \u00eatre audible et convaincre des clients au panier limit\u00e9.<\/p>\n<p>\ud83d\udfe3 Les entreprises BtoB s&#8217;adressent \u00e0 un march\u00e9 plus limit\u00e9 constitu\u00e9 d&#8217;autres entreprises et d\u00e9ploieront g\u00e9n\u00e9ralement une force commerciale couteuse pour aller convaincre une hi\u00e9rarchie au panier moyen tr\u00e8s \u00e9lev\u00e9 mais \u00e9galement au cycle d&#8217;achat plus long.<\/p>\n<p>Cela permet de d\u00e9finir un business model ou un canal pr\u00e9cis de l&#8217;entreprise. Certains mod\u00e8le sont directs, d&#8217;autres sont indirect et parfois encore, la fronti\u00e8re peu rester un peu flou.<\/p>\n<p>Votre entreprise peut vendre en B2B et en B2C en m\u00eame temps, mais elle poss\u00e8de g\u00e9n\u00e9ralement un canal principal qui est sa source de revenu principale.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><!-- Begin Mailchimp Signup Form -->\n<link href=\"\/\/cdn-images.mailchimp.com\/embedcode\/classic-10_7.css\" rel=\"stylesheet\" type=\"text\/css\">\n<style type=\"text\/css\">\n\t#mc_embed_signup{background:#fff; clear:left; font:14px Helvetica,Arial,sans-serif; }\n\t\/* Add your own Mailchimp form style overrides in your site stylesheet or in this style block.\n\t   We recommend moving this block and the preceding CSS link to the HEAD of your HTML file. *\/\n<\/style>\n<div id=\"mc_embed_signup\">\n<form action=\"https:\/\/startupquest.us7.list-manage.com\/subscribe\/post?u=34ef67fb07b7b3031e368207d&amp;id=0c6ccbf9c8\" method=\"post\" id=\"mc-embedded-subscribe-form\" name=\"mc-embedded-subscribe-form\" class=\"validate\" target=\"_blank\" novalidate>\n<div id=\"mc_embed_signup_scroll\">\n<h2>Ne loupez pas les prochaines vid\u00e9os !<\/h2>\n<div class=\"mc-field-group\">\n\t<label for=\"mce-FNAME\">Pr\u00e9nom <\/label><br \/>\n\t<input type=\"text\" value=\"\" name=\"FNAME\" class=\"\" id=\"mce-FNAME\">\n<\/div>\n<div class=\"mc-field-group\">\n\t<label for=\"mce-EMAIL\">Adresse Email <\/label><br \/>\n\t<input type=\"email\" value=\"\" name=\"EMAIL\" class=\"required email\" id=\"mce-EMAIL\">\n<\/div>\n<div id=\"mce-responses\" class=\"clear\">\n<div class=\"response\" id=\"mce-error-response\" style=\"display:none\"><\/div>\n<div class=\"response\" id=\"mce-success-response\" style=\"display:none\"><\/div>\n<\/p><\/div>\n<p>    <!-- real people should not fill this in and expect good things - do not remove this or risk form bot signups--><\/p>\n<div style=\"position: absolute; left: -5000px;\" aria-hidden=\"true\"><input type=\"text\" name=\"b_34ef67fb07b7b3031e368207d_0c6ccbf9c8\" tabindex=\"-1\" value=\"\"><\/div>\n<div class=\"clear\"><input type=\"submit\" value=\"Subscribe\" name=\"subscribe\" id=\"mc-embedded-subscribe\" class=\"button\"><\/div>\n<\/p><\/div>\n<\/form>\n<\/div>\n<p><!--End mc_embed_signup--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Revoyons notre vocabulaire business : BtoC \/ BtoB \/ BtoBtoC&#8230; ??? Vous voulez : vendre<\/p>\n","protected":false},"author":1,"featured_media":125,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v16.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>C&#039;est quoi un business BtoB \/ BtoC \/ B2B \/ B2C ? - Startup Quest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.startupquest.fr\/index.php\/2020\/09\/03\/cest-quoi-un-business-btob-btoc-b2b-b2c\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"C&#039;est quoi un business BtoB \/ BtoC \/ B2B \/ B2C ? - Startup Quest\" \/>\n<meta property=\"og:description\" content=\"Revoyons notre vocabulaire business : BtoC \/ BtoB \/ BtoBtoC&#8230; ??? 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